Coach CitySole Launches in Collaboration with Footlocker
Eddy Elize joins Jennifer Lopez and Michael B. Jordan to launch Coach's Spring 2020 campaign.
Client: Footlocker and Coach
Talent: Eddy Elize
Mission I: In-store appearance on launch date—during NYFW.
Mission II: Street style content creation.
Approach/Execution: Collaborate with street style photographer and travel throughout the city wearing the CitySole sneakers—capturing organic content.
Photography: Asher Visual
Brand Liaison and Talent Management: Sherrise Marshalleck
Year: 2020
