Atlanta Welcomes Topshop/ Topman
British retail-giant makes their stamp on Atlanta with a private fashion show at W Hotel Buckhead.
Client: W Hotel Buckhead (Atlanta, GA)
Mission I: Connect W Hotel with the Topshop/Topman team.
Mission II: Curate an on-site fashion show.
Approach/Execution: Work as liaison between both brands/partners to ensure a fruitful partnership and successful fashion showcase.
Introduce prospective clients to the brand (Topshop/Topman). Encourage cross marketing between Topshop/Topman and W Hotel—inviting Topshop/Topman clients (and enthusiasts) to visit, stay, lounge, and dine at the W Hotel Buckhead location.
Welcome a younger crowd to the W Hotel’s Buckhead location.
Contributors/Partners: Reginald Alston, Robert Garcia, Topshop/Topman
Photography: Dylan York
Brand Liaison: Sherrise Marshalleck
Year: 2016
