20 for 20: The Career Defining Moments Living Rent Free in my Mind!
Two decades ago, I moved to New York from London!
I was young, reluctant, and determined to become a fashion designer (and own a fashion house)!
Since then, I’ve created many opportunities for myself (and others) and adapted to the many pivots that life has presented me.
Here are 20 career defining moments that have helped to shape me into the visionary and experiential creative that I’ve become:
1. Starting my career in fashion! Interning at a shoe showroom and carving out my own permanent position as an Intern Coordinator (2005 - 2008)
2. Launching my first clothing brand (SISM Fashion) and creative directing the launch shoot (in New York’s mecca of street art and graffiti - the iconic 5 Pointz) [2008] Take a look at the case study here or go behind the scenes here.
3. Hosting/producing a discussion/networking series - SUCCESS NYC “My Network Meets Your Network” (2010) - Get an inside look here.
4. Creating/producing a Fashion Radio Show (LDNSWORLD) - streamed via a London-based radio station (2012 - 2013) - Click here to view the case study.
5. Launching Chattin’ With LDN - “Connecting creative with the inspired” - interview 120+ creatives, producing 140+ podcast episodes, building a global community/network (2014 - 2019) See some of the talent I’ve had the pleasure of connecting with. Click here to learn more.
6. Being the first and only East-Coast Brand Market Manager (Regional Manager) for DCK Group - Leading 4 New store openings, managing 13 concessions across 6 stores/5 states (Atlanta, Chicago, Miami, New York, Springfield VA) [2015 - 2019]
7. Creative Directing/shooting my first social media campaigns for influencer Style Society Guy in collaboration with The Gates Key West & Uniqlo USA - in Key West, Florida (2015) See case study here or get a look behind the scenes here.
8. Joining an all British cast on set for a Buzzfeed and Durex Facebook campaign (2015) Watch the full video here.
9. Harnessing my brand partnerships/strategist skills - managing artist/creative Shawn Outen’s career (2015 - 2016)
13. Contributing to the evolution of Eddy Elize’s career from influencer to brand as talent manager (2019 - 2020) Click here to see some highlights.
14. Collaborating with more than 50 globally recognized brands Learn who else I’ve partnered with here.
15. Launching ‘Building Your Business’ (BYB) Training - An introspective business tool helping budding professionals to unleash the (5) five essential steps to access their success (2020) Learn more here.
16. Becoming a globally-published author with the release of: I AM AND I WILL: The A-Z of Positive Affirmations and Call to Actions! - A useful self-help/wellness tool filled with more than 240+ daily affirmations and specific calls to action (2021) Get your copy today here while stock lasts.
17. Launching/producing a few podcast - Most notably Sincerely, Sherrise (previously ranked as: #1 Self-improvement podcast, #2 in education, and #3 in all podcasts on Apple Podcasts–in the island of St. Lucia) [2022]
18. Building a wellness community (INSIDEOUT) [2022]
19. Creating and writing an original episodic (scripted) TV dramedy series; which will add to the lives of many worldwide (2019 - present)
20. Growing as a multi-hyphenated visionary and experiential creative; creating many opportunities for myself (and others), generously contributing to the entertainment, fashion, film/TV, and wellness industries - telling relatable and unique stories - one project at a time
Did I become a designer and do I own a fashion house? Kinda and no!
Some things in life take longer to achieve than others or may not be what we expected once we get a taste of our reality.
My vision is much clearer today than it was in 2004 when my feet hit American soil; hitting a life-changing reset.
The mission is much greater than before also! To help people to love and understand themselves from the INSIDEOUT through each of my disciplines–coloring outside the lines, creating without limits, and advocating for underrepresented voices.
I’m enthusiastic to see (and share) what the next decade or few will bring.
Are you?